Different ways to use one illustration
One of the reasons why I love illustrations so much – from a practical perspective – is their versatility. You can literally repurpose a single illustration and use it in both digital and traditional marketing, without giving a sense of repetition.
Why Every Hotel Should Use Illustrations
This article was originally written for and published for Hotel Speak – the hotel and travel marketing community. Whether it’s a beautiful beach, local landmark, or a stunning landscape, travel is primarily a visual experience, so all hotels should be using dazzling visual content to engage their audiences effectively.